Where do I get 20% off in the attractions?

The additional 20% off is on food, beverage and retail in the attractions limited above*. Please show your voucher code for the Blackpool Tourism Annual Pass at checkout to claim this discount.

*Please note this does not include Showtown.

Related FAQs

The Blackpool Tourism Annual pass costs £149 for the year and is valid for 365 days from the date of purchase.

The Blackpool Tourism Annual pass can be purchased from the websites of participating attractions below:

The Blackpool Tower - Book Now

The Blackpool Tower Dungeon - Book Now 

Madame Tussauds Blackpool - Book Now 

Sandcastle Waterpark - Book Now 

The Blackpool Tourism Annual Pass grants you unlimited access to:

  • The Blackpool Tower Top
  • The Blackpool Tower Ballroom
  • The Blackpool Tower Circus
  • The Blackpool Tower Dungeons
  • Madame Tussauds Blackpool
  • Sandcastle Waterpark
  • Showtown

Pre-booking is required for all attractions to redeem your annual pass. 

For Showtown, you can turn up and show your digital code on entrance which will allow entry.

The Blackpool Tourism Annual Pass is set to the same price for adults and children.

The Blackpool Tourism Limited Annual Pass is valid 365 days from the point of purchase.

This can be bought as a gift but please note The Blackpool Tourism Limited Annual Pass is valid 365 days from the point of purchase.

For an additional £10, you can purchase a physical version of your Blackpool Tourism Annual Pass. This will be available for collection from The Blackpool Tower upon your first visit.

 Unfortunately, this is offer isn’t in conjunction with any other local offers.

Blackpool Tourism Limited is committed to ensuring our attractions are affordable and accessible for all guests. We'll shortly be releasing our Carers' Blackpool Tourism Annual Pass, which will be priced at the reduced rate of £99. This new product will be available to purchase across all attraction websites, representing a saving of £50 vs RRP.

Blackpool Tourism Limited Annual Pass holders who are in possession of an Access Card are entitled to bring essential companions for free.

Your Access Card should indicate +1 in order to claim your free essential companion ticket (if your card doesn’t have the +1 symbol ticked, we will not be able to offer a free essential companion ticket). Please bring your card with you on the day to confirm.

How can we help?

Tower Footergraphic

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